"Play one-on-one or in teams as you flick and flip your way to winning the all-new, exciting magnetic game Ka’lide! Flick your magnetic pucks to bend around your opponents’ or flip your pucks over and use their magnetic power to repel your opponent’s pucks off the mat and out of the game. Expertly create puck clusters and you could double, triple and even quadruple your score."
Each player has a stack of magnetic pucks. The object for two (or more people in teams) to take turns flicking the pucks and land them on numbered scoring zones. The strategy is to flip the pucks over when flicking so that they will either pull/adhere to another puck on the field or repel a puck off of a scoring zone. When all pucks have been flicked, each player scores all pucks that are in their scoring zone on the board.
Another way to describe it is head to head magnetic shuffleboard.