The game is a linguistic and associative card game focused on exploring Ukrainian dialects. Players take turns acting as the leader, who selects a card with a dialect word and provides an associative hint without directly revealing the meaning. Other players choose a card from their hand that best matches the hint, and all selected cards are shuffled and laid out for voting.
The objective is to guess the leader's card correctly while also misleading other players into choosing your card. Players score points based on successful guesses and how well their own cards deceive others. The game continues through multiple rounds, with each player having a turn as the leader. The winner is the player with the most points, accumulated by correctly identifying words and making strategic choices.